Greg Asbed
co-founder, Fair Food Program
**Greg Asbed** is a 2017 MacArthur Fellow and a co-founder of the Fair Food Program (FFP) and the Worker-driven Social Responsibility (WSR) model, a breakthrough approach to verifiable corporate accountability recognized by observers from the United Nations to the White House for its unique effectiveness in combatting forced labor, sexual violence, and other longstanding human rights violations in agriculture. Mr. Asbed spearheads the development of the FFP’s market-based enforcement mechanisms, rights standards, and worker education processes. He coordinates relations amongst transnational corporate buyers (including Sodexo, Walmart, and McDonalds), industry suppliers, and farmworkers. He also consults with other industries, both nationally and internationally, on the adaptation of the FFP to other contexts. On behalf of the FFP, Mr. Asbed accepted the 2015 Presidential Award for Extraordinary Efforts in Combatting Human Trafficking at the White House. He is the recipient of the 2014 Clinton Global Citizen