Manning Marable asks what happens to a movement when its most celebrated heroes, like Malcolm X and Martin Luther King Jr. are transformed into commercial brands.
Manning Marable is M. Moran Weston/Black Alumni Council Professor of African-American Studies, and Professor of Public Affairs, History and Political Science at Colombia University in New York City. Marable has written, edited or contributed to twenty-seven books, including *How Capitalism Underdeveloped Black America* (1983), *Black American Politics* (1985), *Black Leadership* (1998), *The Great Wells of Democracy* (2002), and *Living Black History* (2006). He is currently completing a major new biography of Malcolm X.