Join the Charles River Museum of Industry & Innovation for a captivating Mill Talk on the history of Levi Strauss, the man behind one of the most enduring names in American fashion, and the brand he built. Tracey Panek, Historian and Director of Archives at Levi Strauss & Co., will explore how a Bavarian immigrant in the 19th century built a brand that revolutionized workwear and became a global icon in fashion, culture, and everyday utilitarian clothing.

This talk is especially fitting at the Charles River Museum, the site of Francis Cabot Lowell’s first cotton textile mill, where America’s industrial revolution transformed fabric production and laid the foundation for the mass manufacturing of textiles—including the denim that would later become synonymous with Levi’s. Discover how industrial ingenuity, from early denim to Strauss’s patented riveted jeans, shaped the way we produce and wear clothing today – and how it continues to shape fashion worldwide.