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Defining Your Market Before You Make Your Film

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Date and time
Thursday, June 9, 2005

You have a compelling story to tell, but whom besides your mother and close circle of friends is interested? This is the first question you must answer before you make your film. Your film may never make it to the finishing line unless you have some idea of the demands of the market place. Every market has it's requirements that may affect the length, style, format, delivery and content of the final product. This panel will help you discover what those requirements are and how to address them in your work. This panel discussion is a part of the 2005 Boston Fimmaker's Expo, presented by The Filmmaker's Collaborative.

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Cynthia Close is the executive director of Documentary Educational Resources.
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Louise Rosen is a media executive with over 25 years experience in the international television and film business, project development, production and distribution. She has worked with a wide range of program genres and formats and set up major international co-productions. Her reputation as a talent-spotter has grown steadily, built upon her association with numerous award-winning projects. Louise was based in Europe for 8 years and has particular interest in the cross-cultural aspects of television/film. She has taken an active role in many productions; overseeing research, editorial and budgeting as well as location- and post-production. Her experience also includes management, operations, marketing and business affairs. She has been honored to have among her projects Oscar, Emmy, Sundance, Prix Italia, International Emmy and other award-winning films.
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