The Seaport District is Boston’s shiny new penny.
Years ago, the Seaport District offered little more than empty roadways where lost drivers would find a parking lot to turn around in.
But the Seaport has gone through a metamorphosis. Today it’s a world-class tourist destination and a go-to for Bostonians with free fitness classes, nightlife venues, shopping and dining.
The neighborhood has 33 acres full of new office buildings, restaurants and retail stores.
“Within that concrete and steel we have incredible, immense public realm, so we have parks and we have all sorts of courtyards and opportunities for us to activate,” said Ariel Foxman, vice president of brand and experience of Boston Seaport by WS Development, who sat down with GBH News’ Henry Santoro to discuss the effort.
Foxman’s background has largely been in journalism, having served as editor-in-chief at InStyle magazine, and in editor roles at Conde Nast Publications. He is still a contributing editor at Vanity Fair and writes regularly for Architectural Digest, The New Yorker and Cargo.
He said while that experience may not seem relevant to his work in the Seaport, it actually has a lot in common.
”My job, and the job of the team, is to make sure the right people have the right information to be inspired ... that’s the same when you’re watching the news, when you’re reading a magazine, and when you’re walking through a neighborhood,“ he said.
